Segway Powersports Named as Official UTV of UTV Takeover 2K24 Tour.

The 2K24 Tour has three stops in Coos Bay, OR, Winchester Bay, OR and Hurricane, UT.

McKinney, TX – Segway Powersports has been named the Official UTV of the UTV Takeover 2K24 Tour, the largest community-focused UTV event series in the U.S. As part of this partnership, Segway Powersports will host exclusive Segway Experience demo events at all three tour stops in Coos Bay, OR, Winchester Bay, OR, and Hurricane, UT.

“We are thrilled to be the Official UTV of the UTV Takeover 2K24 Tour,” said Gabriel Cruz, Marketing Director of Segway Powersports. “This partnership allows us to connect directly with the UTV community and showcase our innovative vehicles in an exciting, hands-on environment at some of the premier riding destinations in the world.”

Earlier this year, it was announced that Segway Powersports experienced a record breaking Q1, resulting in a 309% YOY wholesale increase and a 343% YOY retail increase. These results solidify Segway as one of the fastest-growing companies in the powersports Industry. As well as confirm the company’s strategy to deliver off-road vehicles enthusiasts want, showcasing a unique style and modern technology.

About Segway

Since 2012, Segway-Ninebot has been dedicated to leading the innovation of short-distance transportation and robotics. As a high-tech enterprise integrating R&D, manufacturing, sales, and service, Segway-Ninebot owns over 1,000 basic core patents in global industries, which have been applied to products in multiple areas, including innovative mobility, robotics, and the powersports industry. A subsidiary of the Segway-Ninebot Group, Segway Powersports shares the Segway mission to infuse technology into innovative products that “simplify the movement of people and objects” and adhere to the motto “Fear No Place.”

Segway Powersports’ Bets Pay Off at AIMExpo

McKinney, TX – February 22, 2024 – Segway Powersports made a splash at AIMExpo in Las Vegas, showcasing groundbreaking innovation that left enthusiasts and industry insiders buzzing with excitement, including the introduction of the industry’s first hybrid powertrain for side-by-sides. As proof of the excitement, Segway secured applications for 31 new dealers during the powersports industry’s premier event this month.

The Super Villain, housing a hybrid powertrain that boasts an impressive 330 horsepower, shows that Segway has once again raised the bar for performance and innovative engineering. This milestone not only establishes Segway as a leader in the powersports industry, it also highlights its dedication to pushing boundaries and redefining industry standards.

In addition to the awe-inspiring Super Villain, Segway captivated attendees with its new line of e-bikes, featuring the Xyber and Xafari models. These sleek and innovative electric bicycles garnered significant attention, further solidifying Segway’s reputation as a pioneer in sustainable mobility solutions.

“We’re elated to hear about Segway’s success at AIMExpo,” said Cinnamon Kernes, MIC vice president of market expansion and events. “Beyond its sizable exhibit at the show, Segway participated in our OEM media tour and featured a vehicle in our 4-Wheel Showcase. And the fact that Segway was able to network and connect with so many potential new dealers is exactly why we work so hard to deliver North America’s best powersports industry show each year.”

Gabriel Cruz, Segway Powersports marketing director stated, “At AIMExpo, we showcased not just products, but we presented a vision of innovation. The overwhelming response, with 31 new dealer applications in just 2 and a half days, reaffirms the market’s hunger and acceptance of a new household brand that is delivering cutting-edge products. Our commitment to redefining offroad experiences is not only resonating but accelerating, as we continue to expand our growing dealer network.”

With each unveiling and achievement, Segway Powersports continues to cement its position as a trailblazer in the industry, driving innovation and shaping the future of powersports.

“Segway’s hybrid technology is exactly the type of thing attendees want to see — what’s next on the horizon for powersports,” Kernes added. “We appreciate everything brought to Las Vegas and can’t wait to see what’s in store from Segway at AIMExpo 2025!”

An Intro to AIMExpo

A  recap of AIMExpo 2024 from the exhibitor eyes

February 21, 2024 

Why did we decide to exhibit?

We have a group of throttle jockeys, who were more excited to be at AIMExpo than a toddler in a candy store. Some have only started riding a couple years ago (me) while others have been riding for decades, but they’re united in their ecstasy at the opportunity to operate where work and passions collide.

We’re excited to bring the depth and breadth from the world’s largest sealing companies in Freudenberg and NOK. We don’t just manufacture and sell; we ride, we listen, and we solve problems.

What did we do?

While we’re seasoned veterans exhibiting at other tradeshows like AAPEX, Powertrain Expo, and HDAW, we knew AIMExpo was going to be a different kind of show…in a good way. We waffled back and forth between a 10 by 10 and a 10 by 20 booth, ultimately making the incorrect choice of going small.

How was the show?

You will have high quality, passionate conversations no matter the audience. The rider community absolutely translates to the business aspect, and it was gratifying to see. Whether we were talking to dealers, content creators, fellow vendors, or anyone else, the conversation always yielded something positive and fruitful.

All this despite an evacuation in the middle of the show due to a minor fire. Those who were quick on their feet made their way to the Renaissance quickly for refreshments before returning for more good conversations, the E-bike throwdown, and the industry party.

Why are you talking about shopping?

Despite the recent growth the show is experiencing, AIMExpo is much smaller than its automobile counterparts like AAPEX. That means you can walk the show in a day and get some personal shopping done like Patrick said in the last episode of 2 Wheels 2 Ways.

I was personally excited to talk to the folks at Click’n’ride and Tuff Jugs. Track days can take a lot out of you and anything that makes life easier is always welcome.

As a newer rider who’s gone from MSF to track days in the blink of an eye, I’m always looking to get more people on 2 wheels. My big problem is no one is touching my 2020 Aprilia Tuono V4 Misano. There’s too much power for the new rider and it’s my baby!

But, I have a Ninja 400 that let’s say is very well broken in. Great for teaching others how to ride, which I’m happy to do! Only caveat is it’s set up for the track and converting it back for the street is a pain in the ass. This is where Click’n’ride’s quick release turn signals are a god send. I can’t wait to get my hands on these. I hope one day to find similar solutions for mirrors, license plates, and brake lights.

The tried-and-true VP Racing Fuel jugs dominate for good reason, but Tuff Jugs will make track riders’ days a lot easier with its fuel dispensing technology. I see people struggle with fueling up bikes all the time. A solution that is quicker AND cleaner? Yes, please.

Seeing upcoming helmets from Arai and KYT was also a huge bonus. These designs are so fresh, some of them are hand painted!

Lessons learned?

Lessons abound from what can otherwise be called a successful show and great experience.

1. Slap some air tags or tiles in anything you are shipping to the show. Our main shipment didn’t arrive until the day of the show. Using this tech would have made it much easier to hunt down our stuff.

2. Go big. Empty space isn’t a bad thing. It invites attendees to walk through your space. Plus, it’s easier to fill a larger space than step over yourselves in a small space. The cost difference is reasonable.

3. The monorail is not reliable. The Renaissance is next door to the show floor. Do the math. The added cost is worth the convenience of being able to walk back and forth in minutes. The Sahara and Westgate aren’t on the strip either, where most will go for good times.

4. Giveaways & prizes. Remember, a lot of attendees fly in and don’t have a ton of room for larger items. We had some really cool t-shirts and some other vendors did too. They can’t take everything home!

Will we be back next year?

Fork yeah, see you next year!

Ride safe and for fork’s sake, get your NOK seals from Corteco!