Segway Powersports’ Bets Pay Off at AIMExpo


McKinney, TX – February 22, 2024 – Segway Powersports made a splash at AIMExpo in Las Vegas, showcasing groundbreaking innovation that left enthusiasts and industry insiders buzzing with excitement, including the introduction of the industry’s first hybrid powertrain for side-by-sides. As proof of the excitement, Segway secured applications for 31 new dealers during the powersports industry’s premier event this month.

The Super Villain, housing a hybrid powertrain that boasts an impressive 330 horsepower, shows that Segway has once again raised the bar for performance and innovative engineering. This milestone not only establishes Segway as a leader in the powersports industry, it also highlights its dedication to pushing boundaries and redefining industry standards.

In addition to the awe-inspiring Super Villain, Segway captivated attendees with its new line of e-bikes, featuring the Xyber and Xafari models. These sleek and innovative electric bicycles garnered significant attention, further solidifying Segway’s reputation as a pioneer in sustainable mobility solutions.

“We’re elated to hear about Segway’s success at AIMExpo,” said Cinnamon Kernes, MIC vice president of market expansion and events. “Beyond its sizable exhibit at the show, Segway participated in our OEM media tour and featured a vehicle in our 4-Wheel Showcase. And the fact that Segway was able to network and connect with so many potential new dealers is exactly why we work so hard to deliver North America’s best powersports industry show each year.”

Gabriel Cruz, Segway Powersports marketing director stated, “At AIMExpo, we showcased not just products, but we presented a vision of innovation. The overwhelming response, with 31 new dealer applications in just 2 and a half days, reaffirms the market’s hunger and acceptance of a new household brand that is delivering cutting-edge products. Our commitment to redefining offroad experiences is not only resonating but accelerating, as we continue to expand our growing dealer network.”

With each unveiling and achievement, Segway Powersports continues to cement its position as a trailblazer in the industry, driving innovation and shaping the future of powersports.

“Segway’s hybrid technology is exactly the type of thing attendees want to see — what’s next on the horizon for powersports,” Kernes added. “We appreciate everything brought to Las Vegas and can’t wait to see what’s in store from Segway at AIMExpo 2025!”