MIC Lunch & Learns Return to AIMExpo, Exclusively for MIC Members

Motorcycle Industry Council members will have two exclusive, intimate lunch opportunities at AIMExpo. The first is with the MIC’s Board of Directors, during which you can get to know each of them more personally. The second is with Synchrony’s Vice President of Network Research and Insight, who will provide insightful consumer research findings.

These complimentary Lunch & Learns, hosted by the MIC, will be held from 12:15 to 1:15pm in the MIC Business Center during AIMExpo.

Wednesday, February 5: Spend your lunch with members of the MIC Board of Directors and get to know them on a more personal level. Moderated by Laurette Nicholl, sports broadcaster for Formula 1, Formula Drift, and Supercross, this Lunch & Learn will give you direct access to our industry’s leaders and heavy hitters. Learn what makes them tick — from early inspiration to what they hope to leave as their legacy — in this unique, up-close-and-personal session. Bring your questions!

Thursday, February 6: Sheila Dreyer Van Buskirk, Synchrony’s Vice President of Network Research and Insights, will share recent consumer research that will provide a comprehensive overview of powersports enthusiasts’ path-to-purchase trends, financing insights, current consumer sentiment toward retail, as well as what to anticipate for the future.