Suzuki’s on a Hot Streak, Returning to AIMExpo in Anaheim
IRVINE, Calif., Aug. 27, 2025 — Suzuki Motor USA, the only OEM to exhibit at AIMExpo every year since its inception in 2013, will once again have a major presence at the 2026 event in Anaheim, California, January 7–9. Suzuki will be just beyond the Starting Line, so all show attendees will see its latest models of motorcycles and ATVs as they enter the show.
“We’re proud to have been part of AIMExpo since the very beginning,” said Chase Rastegar, Communications Manager. “It’s a reflection of our commitment to meeting dealers where they are and staying accessible for the conversations that matter most. Strong relationships are at the heart of our brand, and AIMExpo gives us the chance to strengthen those connections and build new ones. We look forward to seeing familiar faces and meeting potential new dealers in Anaheim.”
Among Suzuki’s display will be the recently introduced GSX-8T and GSX-8TT, two of the latest Suzuki models that boast “Retro Styling, Next Generation Performance.” Alongside these two new introductions, Suzuki will have a lineup of motorcycle and ATV models that span a variety of riding styles, meeting the needs of today’s riders and dealers. Suzuki recognizes AIMExpo as a platform to get new products in front of their U.S. dealers, therefore, it’s committed to showing as many new models as possible at the show.
AIMExpo is another great place for dealers to get information about Suzuki Genuine Accessories. With many new items added yearly to its accessory catalog, Suzuki representatives will be at the show to answer questions and discuss options for your dealership.
“Suzuki has been with AIMExpo since day one,” said Cinnamon Kernes, MIC Vice President of Market Expansion. “Their commitment to the show reflects their commitment to the industry, and we’re proud to honor that dedication by making AIMExpo a place where their dealer relationships can grow year after year.”
AIMExpo, North America’s largest powersports tradeshow, brings together manufacturers, dealers, aftermarket brands, and industry leaders for three days of exhibits, education, and networking. The 2026 show will take place at the Anaheim Convention Center, just ahead of the Monster Energy AMA Supercross season opener at Angel Stadium.