Suzuki is back at AIMExpo in 2024!

BREA, CA – Suzuki Motor USA is thrilled to be back at AIMExpo in 2024! AIMExpo is the premier motorcycle industry event in the U.S. and Suzuki will once again have a major presence at the show, with exciting new models, breaking news, and lots of key information for consumers, dealers and the media.

Suzuki is building on the tremendous success of 2023 and expanding on that momentum as they head into 2024 with exciting new products, powerful new programs, a complete lineup of new genuine Suzuki accessories and apparel, and race winning Suzuki teams in all forms of racing.

“AIMExpo is a tremendous opportunity to connect with our existing dealer network, as well as potential new dealers who are interested in what Suzuki has to offer,” said Chase Rastegar, Communications Manager, Suzuki Motor USA, LLC. “Last year, we were excited to show off two all-new models seen for the first time at a show on American soil, the 2023 GSX-8S and V-STROM 800DE. For this year, we look to increase the momentum going into the show with a larger presence to showcase even more new models.”

In addition, Suzuki has some exciting new programs and opportunities and AIMExpo is a great venue for dealers to learn all about them.

“We look forward to celebrating the show’s tenth anniversary and honoring ten years of outstanding partnerships with industry leaders, including Suzuki,” said Cinnamon Kernes, vice president of market expansion and events. “We know OEMs are one of the key reasons dealers attend the show and we’re grateful that Suzuki has been part of the show since our launch in 2013, bringing new products, creating exclusive dealer activations, and recognizing the importance of bringing our industry together.”

The Suzuki booth will be located front and center at booth 5001 right as you enter the show and should be your first stop at AIMExpo 2024. We look forward to seeing all of you there at this exciting event to kick off the new year.

For a complete list of AIMExpo exhibitors, dealer education schedule, and to see the floorplan, go to

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