IRVINE, Calif., December 20, 2022 – Suzuki Motor USA, LLC, a stalwart partner of AIMExpo, will be returning to the show floor with the U.S. debut of its all-new 2023 Suzuki GSX-8S and V-STROM 800DE line.

Through Suzuki’s engineering excellence, both motorcycles are new from the ground up,  featuring a brand-new parallel-twin 776cc engine, making them serious competitors in their respective classes. Joining those new middleweight motorcycles in their debut will be the thoroughly refined 2023 V-STROM 1050 line.

These exciting new products, along with the multi award-winning GSX-S1000GT+ high-performance sport tourer and the Hayabusa, Suzuki’s legendary hyper-performance sportbike, will be featured in the Suzuki display with a presence from Suzuki’s Genuine Parts & Accessories showcase highlighting ECSTAR Oil & Chemical products and genuine Suzuki apparel.

“Every year, AIMExpo provides the platform for the industry to come together and stay connected,” said Kerry Graeber, Senior Vice President, Division Manager of Sales and Marketing at Suzuki. “Suzuki was one of the first OEM supporters of AIMExpo and firmly believes in the value that this event provides to our industry. For us, that means connecting with powersports leaders, building new relationships, showcasing key new product and program offerings, and gaining valuable market insight through conversations with dealers.”

Suzuki is looking forward to meeting with dealers from around the country to discuss business and to interact with Suzuki leadership while sharing more about what Suzuki has in store for 2023 and beyond.

“We are ecstatic that Suzuki will be returning to AIMExpo for its 10th year,” said Andre Albert, Director of Marketing and Events, Motorcycle Industry Council. “Their unwavering support has helped AIMExpo grow to become North America’s premier powersports industry trade show.”

For a list of exhibitors and/or to register, go to Companies looking to exhibit are encouraged to contact AIMExpo without delay. The show floor is 97% sold out. 


Suzuki Motor USA, LLC (SMO) distributes Motorcycles, ATVs, Scooters, Accessories, and ECSTAR Oils & Chemicals via an extensive dealer network throughout 49 states. Suzuki Motor Corporation (SMC), based in Hamamatsu, Japan, is a diversified worldwide manufacturer of Motorcycles, ATVs, Scooters, Automobiles, Outboard Motors, and related products. Founded in 1909 and incorporated in 1920, SMC has business relations with 201 countries/regions. For more information, visit