AIMEXPO FEATURES & SPECIAL EVENTS

Open only to dealers and industry professionals, AIMExpo is North America’s powersports trade show supporting and growing the powersports industry. As a platform for brands, manufacturers, and distributors to launch new products and engage with dealers, media outlets, and influencers, AIMExpo provides a gathering place for powersports to engage, learn about, and discuss the important issues currently facing our industry, and take part in education opportunities that drive profitability.  All in one place, at one time!

Powersports generates over $50 billion US dollars in consumer spending each year. An industry of this size needs an annual place to learn, network, and keep up to speed on current consumer trends. AIMExpo is that place.

Dealer Excellence is designed to better engage the audience with panelists and speakers and will provide dealers with ideas and inspiration they can implement today. Partnering with Garage Composites and MPN, these education sessions will feature industry-leading experts who will deliver insights and actionable takeaways in strategic areas to running a business.

A place central to everything where you can recharge, reset, network, catch up – on business, friendships, emails, voicemails, and anything else you can think of. The Dealer Tech Zone is your remote office on the show floor.

They asked and we listened. Every day technology plays a more prevalent role in making business more efficient, more profitable, and more sustainable. A group of forward-thinking, progressive exhibitors asked us to build a curated space on the show floor where dealers could easily find companies that offered digital and technical solutions to everyday retail business. The Digital & Tech Sector centrally located on the floor showcases these brands and also includes an area for Tech Talks – “fireside chat” style discussions with tech business leaders giving dealers and attendees the opportunity to have small group conversations to problem solve and approach tech opportunities and challenges from a different perspective.

Tech Talks RoundTech Talks Overhead

Home to the MIC Symposium sessions, the Disruptive Thinking stage hosts the big topics and discussions that affect our industry, how to overcome them, and set yourself up for success by looking to the future.

As the industry leader in powersports consulting and 20 Clubs, we are excited to announce Garage Composites will be bringing in several of their most experienced and cutting edge trainers to share with you best practices in management, sales, service and F&I. Dealers will leave with actionable takeaways that can be implemented with proven results.

The AIMExpo Industry Party is an excellent forum for friends old and new after a busy day on the show floor. Powersports is a hard working industry and you deserve a night to celebrate. Peers, brands, media, and influencers from across the powersports landscape come together to celebrate the industry we all love.

All MIC members have COMPLIMENTARY access to the MIC Business Center, featuring:

  • Workstations with charging capabilities
  • Lounge area when you need a break
  • Access to laptops and printers
  • Use of private meeting rooms on the show floor (up to 8 ppl)
  • Complimentary beverage service (Tuesday afternoon through Friday)
  • Complimentary lunch (Wednesday through Friday)
  • Complimentary secure luggage storage

The AIMExpo Starting Line will allow show-goers a place to plan their show experience and make the most of their time in Anaheim. The Starting Line will be home to the MIC Research Center where our Research team will be available to answer questions and talk through the data and statistics offered by MIC and our data partners. Attendees will also find an expanded New Product Central featuring just that – new products as well as the New Product Presentation stage.

The custom segment of motorcycling is more popular than ever and an influential category within the industry. The 2 Wheel Custom Showcase will highlight many of the country’s best custom builders showing off of their latest custom builds.

The 4 Wheel Showcase is dedicated to showing the progression of the 4 wheel segment in powersports with curated units provided by the industry’s leading manufacturers. As this category grows, more and more OEMs and aftermarket companies are building vehicles and parts to cater to 4 wheel customers. Here you’ll find unique vehicles built to satisfy the ever evolving 4 wheel customer.

Have other questions? See our FAQ page.