Full Schedule

AIMExpo provides the powersports industry a 3-day, trade-only event that delivers the right products, the best deals and powerful education at the right time of the year.

AIMExpo offers an immersive experience you simply can not get in a digital setting. By providing a platform to engage with colleagues, key exhibitors, distributors, media outlets, and influencers – as well as learn about and discuss the important issues currently facing our industry – AIMExpo brings the industry together in one place, at one time. 

8am – 5pmExhibitor Move-InHalls A & B
8am – 5pmExhibitor RegistrationHall B Lobby

8am – 6pmExhibitor Move-inHalls A & B
8am – 6pmExhibitor RegistrationHall B Lobby
1pm – 4pmMIC Business Center & AIMExpo Sales OfficeBooth 100
4pm – 6pmDealer Registration/Badge Pick-UpHall B Lobby

7am – 8amExhibitor Move-InHalls A & B
7am – 5pmExhibitor RegistrationHall B Lobby
7am – 5pmDealer Registration/Badge Pick-UpHall B Lobby
8:30am – 5pmMIC Business Center & AIMExpo Sales OfficeBooth 100
9am – 12pmOEM Media TourMeet in Starting Line
9am – 4pmLightspeed MeetingMeeting Room 206A
9am – 5pmExhibit Hall OpenHalls A & B
9am – 5pmDigital & Tech SectorStarting at Booth 817
9am – 5pmMedia CenterMeeting Room B201
9am – 5pmDealer Tech Zone powered by Transax Digital RetailBooth 1035
9am – 5pmFree Coffee Fueled by Drag SpecialtiesAIMExpo Starting Line
9am – 5pmAIMExpo Starting LineBooth 601
9am – 5pmNew Product CentralBooth 401
9am – 5pm4 Wheel ShowcaseBooth 1997
9:30am – 9:50amTech Talks: Work Smarter, Not Harder: How Technology Can Help Optimize Dealership PerformanceTech Talks
10am – 10:20amTech Talks: Smarter Technology: Saving & Making Money While Getting Back TimeTech Talks
10am – 10:45amFull Throttle Analytics: 2025 Look-Back & 2026 ForecastDealer Evolution Stage
10:30am – 10:50amTech Talks: Inventory Intelligence to Maximize ProfitsTech Talks
10:30am – 11:15amMPN: E-Commerce: Capturing Customers Who Don’t Want to Come InDealer Excellence Stage
11am – 11:20amTech Talks: Evolving to Fuel Your GrowthTech Talks
11am – 11:45amSelling the Dream. The OEM, The Dealer, The Rider, The Lifestyle Connection.Dealer Evolution Stage
11:30am – 11:50amTech Talks: Automated Calls, Excellent Customer ServiceTech Talks
11:30am – 12:15pmMPN: Auto Dealers vs. Powersports Dealers: Technology and Inventory ManagementDealer Excellence Stage
12:15pm – 1pmMIC Member Lunch & Learn: Data You Can’t IgnoreBusiness Center
12:15pm – 1:15pmWomen in Powersports Lunch hosted by Synchrony (RSVP Required – see the Show Features page for more information)Meeting Room 207D
1:30pm – 1:50pmTech Talks: Powering up the Path to PurchaseTech Talks
1:30pm – 2:15pmPowersports, Government Relations, and AdvocacyDealer Evolution Stage
2pm – 2:20pmTech Talks: Identity Fraud & Best PracticesTech Talks
2pm – 3:30pmNew Product PresentationsNew Product Central
2:30pm – 2:50pmTech Talks: Simplify Specialty Vehicle Financing: What Dealers Need NextTech Talks
2:30pm – 3:15pm“Yeah your unit count is fine, but what about your margin?”Dealer Evolution Stage
2:30pm – 3:15pmMPN: More Inventory, More Problems: How to Manage the Influx of New VehiclesDealer Excellence Stage
3pm – 3:20pmTech Talks: AI, Lead Management & PowersportsTech Talks
3:30pm – 3:50pmTech Talks: How AI Search is Rewriting Dealer Visibility — and How to Win the Zero-Click RaceTech Talks
3:30pm – 4:15pmKeeping and Motivating Your TeamDealer Evolution Stage
3:30pm – 4:15pmAI Done Wrong: The Top 10 Ways to Ruin EverythingDealer Excellence Stage
5pm – 8pmIndustry Party Powered by Turn 14 DistributionHall B Lobby
6pm – 7pmNPA Charity AuctionHall B Lobby

8am – 5pmExhibitor RegistrationHall B Lobby
8am – 5pmDealer Registration/Badge Pick-UpHall B Lobby
8:30am – 5pmMIC Business Center & AIMExpo Sales OfficeBooth 100
9am – 4pmLightspeed MeetingMeeting Room 206A
9am – 5pmExhibit Hall OpenHalls A & B
9am – 5pmDigital & Tech SectorStarting at Booth 817
9am – 5pmMedia CenterMeeting Room B201
9am – 5pmDealer Tech Zone powered by Transax Digital RetailBooth 1035
9am – 5pmFree Coffee Fueled by Drag SpecialtiesAIMExpo Starting Line
9am – 5pmAIMExpo Starting LineBooth 601
9am – 5pmNew Product CentralBooth 401
9am – 5pm4 Wheel ShowcaseBooth 1997
9:30am – 9:50amTech Talks: Maximizing Availability and Revenue – Making Your Business Effectively Handle Multiple DistributorsTech Talks
9:30am – 10:15amThe Evolution of Electrification in Powersports: Present Momentum, Future VisionDealer Evolution Stage
10am – 10:20amTech Talks: NCM JobTracks vs. Plain Old Job Descriptions: Setting Your Team Up for SuccessTech Talks
10am – 10:45amMPN: Fixed Ops – Advice for Beyond the ShowroomDealer Excellence Stage
10:30am – 10:50amTech Talks: Human Risk & Social Engineering — The Modern Con GameTech Talks
10:30am – 11:15amHow AI Is Reshaping Dealership Operations and What It Means for 2026Dealer Evolution Stage
10:30am – 12pmNew Product PresentationsNew Product Central
11am – 11:20amTech Talks: Real-Time Records for Efficient Registration & TitlingTech Talks
11am – 11:45amMPN: EV Customers are Different – Are Your Sales People ReadyDealer Excellence Stage
11:30am – 11:50pmTech Talks: Move Beyond Local Sales & Unlock the Revenue Potential of e-CommTech Talks
12:15pm – 1pmMIC Member Lunch and Learn: MIC Board of Directors, Up Close & PersonalBusiness Center
1pm – 1:20pmTech Talks: Turning SSI’s Insights into Practical Strategies for GrowthTech Talks
1pm – 2:30pmNew Product PresentationsNew Product Central
1:30pm – 1:50pmTech Talks: Spend Your Time Generating Revenue, Not SpreadsheetsTech Talks
1:30pm – 2:15pmAnd Now A Word from our Distributors… Insights & MoreDealer Evolution Stage
2pm – 2:20pmTech Talks: Attracting More Customers by Offering More Financial ProgramsTech Talks
2:30pm – 2:50pmTech Talks: Customized F&I Products for On & Off-road Powersports DealersTech Talks
2:30pm – 3:15pm“Do You Have a Mindset For Change?”Dealer Evolution Stage
2:30pm – 3:15pmMPN: Tariffs, Pricing and Margins: Growth Strategies for the Current EconomyDealer Excellence Stage
3pm – 3:20pmTech Talks: Introduction to Powersports Diagnostics (Why and How?)Tech Talks
3:30pm – 3:50pmTech Talks: Clerq: The Fastest Growing Payment Company in PowersportsTech Talks
3:30pm – 4:15pmProfitability on PurposeDealer Evolution Stage
3:30pm – 4:15pmAI, Analog, and Adventure: Leading a Generational Shift of RidersDealer Excellence Stage

8am – 12pmExhibitor RegistrationHall B Lobby
8am – 12pmDealer Registration/Badge Pick-UpHall B Lobby
8:30am – 1pmMIC Business Center & AIMExpo Sales OfficeBooth 100
9am – 1pmExhibit Hall OpenHalls A & B
9am – 1pmDigital & Tech SectorStarting at Booth 817
9am – 1pmMedia CenterMeeting Room B201
9am – 1pmDealer Tech Zone powered by Transax Digital RetailBooth 1035
9am – 1pmFree Coffee Fueled by Drag SpecialtiesAIMExpo Starting Line
9am – 1pmAIMExpo Starting LineBooth 601
9am – 1pmNew Product CentralBooth 401
9am – 1pm4 Wheel ShowcaseBooth 1997
10am – 10:45amGarage Composites Roundtable Dealer Evolution Stage
10am – 10:45amRide With Us: Building our Industry, Building our Community-TOGETHERDealer Excellence Stage
10:30am – 11:30amNew Product PresentationsNew Product Central
1:01pm – 8pmExhibitor Move-OutHalls A & B
5pm – 8pmAIMExpo A1 VIP Track Walk (RSVP Required – see the Show Features page for more information)Angel Stadium

8am – 3pmExhibitor Move-outHalls A & B
TBDMonster Energy AMA Supercross: Round 1Angel Stadium
TBDMonster Energy AMA Supercross: Round 1Angel Stadium

By subscribing to our mailing list you will receive news, updates, and show reminders throughout the year. Be the first to hear about new products, special features, show specials, celebrity appearances, special incentives, and much more from AIMExpo.

Rest assured, we respect your privacy and value you as our customer, and will never sell or share your email address. If you should change your mind, you may unsubscribe at any time.

Subscribe to our emails

* indicates required
I am...