AIMExpo 2025 Returns to Las Vegas

IRVINE, Calif., May 14, 2024 – The Motorcycle Industry Council’s American International Motorcycle Expo is ready to rock the Las Vegas Convention Center again on February 5-7, 2025, for what is shaping up to be the third consecutive year of a record-breaking show. More than 100 exhibitors are already committed—over twice the number at the same time last year.

“This is the most innovative and thrilling time in powersports history, and we can’t wait to share that excitement at North America’s biggest powersports show,” said Cinnamon Kernes, Vice President of Market Expansion and Events at the Motorcycle Industry Council. “With AIMExpo 2025, we’re ready to give our exhibitors and guests an experience they’ll never forget.”

AIMExpo 2025 is already on track to be the biggest show yet, with OEMs out in full force. Suzuki, Kawasaki, Triumph, Moto Morini, and Segway will be on-hand to give attendees an up-close look at their newest lineups, and many more OEM partners will be announced. An expanded roster of distributors are lined up to showcase their exciting new products and services, including Automatic Distributors, Parts Unlimited, Rocky Mountain ATV/MC, and Turn 14 Distribution.

Returning in 2025 is the Italian Pavilion with numerous popular Italian brands. This will be one of several international pavilions planned to showcase the most cutting-edge and innovative powersports products from across the globe.

Additional new features planned for AIMExpo 2025 include:

  • AIMExpo Starting Line, an experiential area that will welcome attendees onto the show floor, with an expanded New Product Central, charity auctions hosted by NPA, motocross and MotoGP simulators, a movie lounge, and more.
  • The return of Disruptive Thinking, the main-stage education experience where industry thought leaders share outside-the-box strategies inspired by MIC Symposium to level-up businesses.
  • An expanded MIC Business Center with complimentary meeting rooms and business services, plus lunch, beverages and snacks, available to all MIC members.
  • AIMExpo Tech Sector, featuring technology solutions to help the powersports industry work faster, smarter, and better.
  • And of course, the return of the world-famous Industry Party Powered by Turn 14 Distribution, which now starts earlier to enable more networking and fun.

And that’s just the beginning. AIMExpo 2025 will be a can’t-miss event for powersports professionals.