What is AIMExpo?
AIMExpo is North America’s premier powersports trade show—where the industry comes together to connect, engage, and do better business.
More than a trade show, AIMExpo is a catalyst for growth across the powersports ecosystem. Each year, manufacturers, aftermarket brands, dealers, media, and industry leaders gather to experience the latest innovations, discover what’s next, and build the relationships that move the industry forward.
From new product launches and hands-on education to dealer-focused insights and unmatched networking, AIMExpo is where the future of powersports takes shape.
Driven by passion. Powered by innovation. Built on community.
Welcome to where the industry unites.
Where and when is AIMExpo?
Location
Orange County Convention Center
West Building, Hall A
9800 International Dr,
Orlando, FL 32819
Dates
March 3-5, 2027
How can I attend?
Trade/Industry/Media
Trade/Industry/Media may attend at no cost, but registration is required
- Free Dealer Registration is open
- Proof of trade/media affiliation is required and will be need to be submitted upon registration
- Submissions are subject to delay without proper credentials
- Onsite registering is available at $50.00 per person
- Non-exhibiting brands who are Motorcycle Industry Council (MIC) members will be charged a registration fee of $250 per badge; Non-exhibiting brands who are not MIC members will be charged a registration fee of $400 per badge
Please note – AIMExpo is not open to the general public.
Why should I attend?
Dealers
- Make face-to-face connections with 400+ motorcycle and powersports exhibitors and product experts.
- See the newest 2027 models, technologies, parts, & accessories.
- Attend our powerful dealer education programs designed to help grow and make your business more profitable and keep you ahead of current buying trends.
- Save with exclusive show specials.
- Take advantage of opportunities to network and engage in thought-provoking and inspiring discussions with industry leaders.
- Access the products, tools, and education that are most important to the growth of your business.
- Attend the AIMExpo Industry Party on Wednesday night.
Exhibitors
- New Business: Connect with North American and International buyers.
- Launch: Your new models and products to dealers and international media.
- Expand: Your dealer base and increase demand for your products.
- Strengthen: Your Relationship with existing dealers, distributors, and industry partners.
- Influence: The powersports industry by showcasing your brand alongside hundreds of other OEMs and aftermarket manufacturers.
- Network: With powersports community at industry events.
What are the show hours?
AIMExpo 2027 Show Hours
Wednesday, March 3
Exhibit Hall 9am – 5pm
Thursday, March 4
Exhibit Hall 9am – 5pm
Friday, March 5
Exhibit Hall 9am – 1pm
Are there hotel discounts?
Updated information for 2027 coming soon.
Where can I park?
Updated information for 2027 coming soon.
Will there be food and beverages available during the show?
Yes. There are a variety of food and beverage (alcoholic and non-alcoholic) options available. Please note that show management is not responsible for concession prices inside the Convention Center.
*Information above is subject to change without notice
